Apple debuts new iPhone 6s ad featuring hands-free Siri with the Cookie Monster

Apple has launched yet another iPhone 6s advert, this time featuring a special celebrity guest: the Cookie Monster. In the ad, named Timer, the blue monster uses hands-free Siri on his iPhone 6s to time (you guessed it) the baking of his cookies. Although hands-free Siri exists on all iPhones, the ability to say ‘Hey Siri’ out loud […]

Tim Cook grabs TIME front cover with lengthy interview on Apple vs. FBI: ‘It’s very much about the future’

Apple CEO Tim Cook has gotten his first solo appearance on the cover of TIME magazine today, with the publication printing a lengthy interview with Cook about Apple’s fight with the FBI over iPhone encryption backdoors. The full transcript of the interview is available on TIME’s website. Cook says he is uncomfortable fighting the government, but Apple […]